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PRESS RELEASE – Pippa’s ‘House’ Party

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Pippa’s House Party
Press Release   13/11/2013  For immediate release
Review of the launch of Pippa O’Connor Ormond’s website www.pippa.ie at House (www.housedublin.ie),  Leeson Street on Tuesday 12 November 2013.

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A chilly Tuesday evening in the city centre proved to be just perfect for the launch of www.pippa.ie as the bold and the beautiful soaked up the warmth of the gorgeous new venue House on Leeson Street.

The hostess, Pippa O’Connor Ormond was thrilled to welcome so many friends and colleagues as they arrived to support the launch of her new website which has been earning rave reviews from industry professionals and followers alike. The fresh new blog is a real-life take on fashion, health, beauty, fitness, new “mumness” and everything in between, all with a super stylish twist.

They say it takes a thief to catch a thief, so who better to draw the city’s most fashion forward than a model, presenter and new lifestyle guide? Pippa was joined by her husband, Brian Ormond, brother Cian O Connor, and a host of friends including Lorraine Keane, Lisa Duffy, Sarah McGowan, Ruth Griffin, X Factor star Melanie McCabe, Virginia Maccari, Xposé’s Leanne Moore, and Ireland AM presenter Laura Woods.

House was in the pink, serving delicious cocktails and tasty treats and the Sweet Treat Company were on hand with treasures almost too good to eat. Almost! In keeping with the pink theme, ladies were presented with customised goodie bags provided by Barry’s Packaging containing treats from Benefit Cosmetics, Lindt chocolates, Cocoa Brown, Pharmaton, and Waxperts.

Pippa could not be more pleased with the event. “I was absolutely delighted with the turnout,” she said following her appearance on this morning’s AM. “The response to www.pippa.ie has been unbelievable. Everyone I’ve spoken has described the site as slick, fashionable and extremely easy to use. My aim now is to build up readership and make www.pippa.ie a daily go-to site.” With supporters like , House, the Wineport Lodge, and Skechers lining up to join forces with www.pippa.ie, Pippa’s right on track.

The fabulous prize of a stay for two at the stunning Powerscourt Hotel (www.powerscourthotel.com) went to Canon Ireland Marketing Manager Jonothan Sultan.

Special guests Paula O Brien and Sasha Smith had been presented tickets to the launch as part of an online competition run by Pippa on her website, Facebook page and Twitter. The prize included a hair-styling session courtesy of Peter Mark after which the girls spent the evening at House.

As ambassadress for Mothercare and Volkswagen Ireland Pippa is keen to use her high profile well and this comes across on www.pippa.ie. Her posts are candid and honest which seems to have struck a chord with her ever-increasing number of followers. www.pippa.ie has been created and developed by Tendora Web & Print (www.tendoramedia.com) and, even prior to its launch, the site had attracted almost 600,000 hits and the numbers are growing every day.

For further information contact Deirdre Connolly on 083 3466199 or deirdre@tendoramedia.com.

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